How Device Manufacturers Can Thrive in a Software-Centric World

Jim Ryan, Flexera’s chief operating officer, spends significant time talking with Intelligent Device Manufacturers to understand the challenges they’re facing as their margins increasingly are being squeezed by competition and commoditization.

In this video, Jim discusses the changes occurring in the intelligent device space, where manufacturers increasingly are having to think like software vendors, where embedded software on devices is the norm and where key technology to help manufacturers reduce supply chain costs, differentiate and develop products in a more agile environment are key to maintaining profitability.

Jim shares how manufacturers can transform their businesses with software licensing, entitlement and device lifecycle management technologies.

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