6 Videos That Can Help You Gain New Opportunities in the IoT

Insights from Software Monetization industry leaders on how to secure new opportunities in the Internet of Things (IoT)

Flexera held a regional Soft Summit event in Boston, MA which brought together industry analysts, customers and other thought leaders in the field of Software Monetization. Several of these experts were interviewed about what they see with IoT – market trends, best practices, industry analysis, and more. Watch these brief videos to uncover your next opportunities by monetizing the software on your intelligent devices. Software Monetization processes covered in these videos include software licensing, entitlement management, software distribution and delivery, software updates, device security, in-product analytics and more!

1. Make More Money with Software Licensing Renewals

Flexera’s SVP Products and Services, Richard Northing, discusses the possibilities for new revenue stream creation and increased customer value with software licensing renewals from embedded software.

More Info: A Software and IoT Device Monetization Use Case Demonstration

2. Software Monetization Crucial for Network Equipment Success

Flexera’s Principal Strategy Consultant, Cris Wendt, discusses how NFV (network function virtualization) is transforming the business models of telecommunication equipment providers as they shift their focus from selling hardware to software.

More Info: Flexera and IDC Research Survey Report

3. Why Device Makers are Shifting to Software Licensing

Flexera’s SVP Products and Services, Richard Northing, discusses why device manufacturers are transforming themselves from being “pure play” hardware manufacturers to software companies as they’re looking for new ways to improve margins and differentiate their products.

More Info: Grow and Differentiate your Device (Hardware) Business

4. Is Your Supply Chain Prepared for Your Software Licensing Shift?

Flexera’s Principal Strategy Consultant, Cris Wendt, discusses key supply chain considerations that device manufacturers should consider as they face as they shift their focus from selling hardware to software with Software Monetization strategies.

More Info: Profiting from the Transition to Physical + Digital Solutions

5. Device Manufacturers Transform with Software Monetization

Flexera’s Principal Strategy Consultant, Cris Wendt, discusses both the opportunities and the challenges that intelligent device manufacturers face as they shift their focus from selling hardware to software with Software Monetization.

More Info: Move Beyond Homegrown Licensing and Entitlement as the IoT Creates New Revenue for Software

6. How are You Securing your IP in the IoT?

Flexera’s Senior Vice President of Marketing, Randy Littleson, discusses what security means from a software monetization perspective for both software vendors and device manufacturers.

More Info: Tamper Resistant Application Fortifies Your Defense Against Hacking


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