Reserve your seat today for Los Gatos (CA), Boston (MA) or Stuttgart (Germany). Here’s why it’s worth the trip.
1 – Hear about the latest pricing and monetization trends. While the questions might not change that much – what monetization model is best / what metric works / which insights can lead to better product decisions – the answers to these questions do change a lot. Pricing and monetization are competitive differentiators and getting it right will get you ahead of your competition. We’ve asked top industry analysts to share their view:
- Los Gatos: Monetization in the Post-Digital World, R “Ray” Wang, Founder and Principal Analyst at Constellation Research
- Boston: The 5 Most Important Technology Monetization Questions Answered, Duncan Jones, VP and Principal Analyst, Forrester
- Stuttgart: Digital Innovation – Growth Potential for Any Product, Stefan Ried, Principal Analyst & IoT Practice Lead, Crisp Research
2 – Get a glimpse of what others are doing. Don’t you sometimes think “It would be so much easier to make that decision if I knew what worked for other companies”? Industry experts will share their stories about licensing and monetization and provide guidance on the most important priorities and the dos and don’ts.
- Digital Business Models and How to Adopt Them – Chris O’Connor, CEO, Persistent Systems
- Monetization Use Case – Spirent
- Moving to Subscription to Drive Customer Growth – Infor F9
3 – Streamline your move to subscription. Hear from Flexera experts Cris Wendt and Scott Niemann what you need to keep in mind when moving to a subscription model – from planning your monetization framework to technical implementation.
4 – Catch up with the FLEXperts. Do you have a specific licensing or entitlement management question in mind that you want to get answered? Join a team of world-class solution engineers at the FLEXpert bar and challenge their knowledge, or just get a demo.
5 – Network, learn and be inspired. We’ve set up business and technology workshops and we’re inviting you to join round tables on topics like customer success, software composition analysis or a legal view on software monetization. Use the time to catch up with your peers and join great discussions that will provide you with new ideas.
Add in product and roadmap updates, a sneak preview of Flexera’s Software and IoT Monetization report and great locations and now you might have even more than five reasons to join us in Los Gatos on May 21 (agenda), Boston on May 23 (agenda) or Stuttgart, Germany on June 26 (agenda).
SoftSummit is the leading industry event for product managers, R&D leaders, pricing and monetization experts and IoT strategists that are looking to grow recurring revenue, implement new licensing and monetization models and make their technology company a digital leader.
We are looking forward to meeting you at SoftSummit!